The flapper era began with the shocking, tight-fitted knit suit. The neckline was lower but long underpants and stockings remained. This is the first popular suit made famous by Jantzen.
1924This was a big year for Jantzen and the red diving girl insignia appeared on windshields of 3 million US cars. Stockings were at last discarded. Neckline is lower and armholes have begun to get bigger.
This year saw the introduction of the fancy "dressmaker" suit, tighter and more revealing but with frills. The popular materials were jersey and pure silk. By now women were really swimming, not merely bathing.